Larry Jordan Blog



Month: May 2009

Save Money Growing Your Business

Posted by on May 30, 2009

I don’t need to tell you that times are difficult right now. Which means that finding, closing, and keeping clients is a key priority.

The problem is that, for many of us, the business side of the business is much less fun that the editing side. And, all too often, we let the business side slip. Or, we don’t keep our business skills as sharp as our editing skills.

Or, worse, we don’t charge what we need to charge for our time and equipment.

MY TRAINING CAN HELP

Recently, I completed a set of three 30-minute video tutorials filled with business tips for the editor and small post-production house. I’ve tested these ideas at lots of my seminars and they have always been popular – with many editors telling me how helpful they are in refreshing their thinking on how to grow their business. (In fact, these are among the most popular items in my store.)

SPECIAL OFFER – SAVE 30%

So, I’ve decided to run a special offer from now till the end of June: SAVE 30% on the whole set of three. That’s like Buy Two and Get One Free … (almost).

Click here for more information.

Plus, when you buy the set, I’ll also send you an article I wrote for my latest newsletter on how to calculate rates for your time, your equipment, and your travel. (Even better, I’ve updated my information based on feedback from readers; even my newsletter readers haven’t see the new version!)

Here’s how this works: Buy all three parts of Growing Your Business, then, during checkout enter “GROW” (without the quotes) for the Coupon Code to automatically save 30%.

Click here to order.

Then, after the sale, we’ll send the link to the article directly to your email.

This offer expires June 30, 2009, so don’t wait. Remember, a good client is hard to find.

Order today!

Thanks!

Cautions about Upgrading to OS X 10.5.7

Posted by on May 14, 2009

I just upgraded one of my Final Cut Studio editing systems from 10.5.6 to 10.5.7 using the download from Apple’s website.

Since then, I’ve discovered some problems with LiveType. I’m still looking for a work-around, but none of the usual techniques seem to work. I can open existing projects, but can not create new text clips in either an old or new project.

NOTE: Found the problem. I first thought it was caused by having a FireWire 400 device attached. Instead, I discover that if your LiveType data files are stored on an external hard disk, LiveType does not create new text clips. To fix this, be sure all LiveType data files are stored on your boot hard disk.

However, this illustrates a key point: With any OS update, waiting a few weeks before updating to make sure the release is stable is ALWAYS a good idea. Especially when updating systems that you depend upon for meeting deadlines.

Our New Orleans Seminars Were Great!

Posted by on May 14, 2009

One of the highlights of my job is traveling around the world, meeting with editors, and helping them learn how to become better at their craft.

Thanks to the hard work of Ben Balser, founder of the South Louisiana Final Cut Pro User Group, and Lynn Robertson, Assistant Professor at Delgado Community College, I was invited down to New Orleans to conduct two days of seminars for editors and students. The sessions were held at Delgado Community College.

Larry Teaching at Delgado Community College

We had almost 70 people each day for two days, with a great discussion on professional techniques to get editing work done faster, while improving quality.

(By the way, one of the highlights of the first day was a discussion of video formats and determining which one is right for your project. I’ve created a video tutorial for download that highlights what you need to know. You can learn more about it here.)

Saturday night, I participated in a panel discussion, sponsored by the New Orleans Film Commission, on skills editors need to develop that will help them get jobs, determine how much to charge for their time, and improve their negotiating skills.

Larry Teaching at Delgado Community College

The panel discussion was fun, but what I really enjoyed was the extended conversation many of us had afterward.

Our New Orleans trip was really successful and we’ve already been invited to present in other cities in the South. I’m looking forward to the trip.

(By the way, if you would be interested in hosting a seminar in your city, drop us a note and we’ll work with you to put it on the schedule.)

Easy Access to All NAB Interviews

Posted by on May 01, 2009

During the Digital Production BuZZ coverage of the 2009 NAB Show, we conducted more than 200 interviews and created 37 NAB News Briefs.

Here is a list of companies and guests, and the News Brief they appeared in. (Due to time constraints, not all interviews were aired.)

Once you know which News Brief you want to listen to, go to www.NABShowBuZZ.com and use the News Brief Player in the upper right corner to locate and listen to the interview. Each News Brief runs about five minutes.

A list of all our Digital Production BuZZ shows, and their guests, is on the www.NABShowBuZZ.com page, as well.

Company Guest Title News Brief
3D @ Home Consortium Heidi Hoffman Director of Marketing NAB Show News April 21, 2pm
Agilent Technologies Donald Vanderweit NAB Show News April 18, 3pm
AJA Video Systems Nick Rashby President NAB Show News April 22, 12pm
All Mobile Video Mike Negri NAB Show News April 22, 11am
Amigo Media LLC Robbie Carman Vice President NAB Show News April 20, 1pm
ARM Chris Porthouse Director of Business Development NAB Show News April 20, 10am
Author: “3D Movie Making” Bernard Mendiburu NAB Show News April 18, 3pm
Avid Michael Tronick Film Editor NAB Show News April 20, 4pm
BitCentral Ken Lee Senior Engagement Manager NAB Show News April 23, 11am
Black Lion Productions Grant Gomm Owner NAB Show News April 22, 9am
Black Lion Productions Teri Wallace NAB Show News April 22, 9am
Bodelin Peter White Director of Sales NAB Show News April 22, 3pm
Boris FX Peter McAuley Senior Product Manager NAB Show News April 21, 12pm
Category Five Studios Mitch Jacobson NAB Show News April 21, 10am
Chinimble Lore LLC Brian Balog Producer NAB Show News April 18, 1pm
Cineform David Taylor NAB Show News April 22, 1pm
Cinnafilm Lance Maurer President and CEO NAB Show News April 21, 11am
CopyTimer Lindsay Bell NAB Show News April 23, 1pm
Coremelt Roger Bolton Director / Project Designer NAB Show News April 21, 10am
Creative Class Group Richard Florida NAB Show News April 20, 3pm
CrestaTech Ramon Cazares NAB Show News April 21, 12pm
Data Robotics Mark Fuccio NAB Show News April 23, 11am
Dielectric Kerry Cozad Senior Vice President NAB Show News April 19, 3pm
Digital Cinema Summitt Peter Wilson NAB Show News April 20, 1pm
Digital Media Consulting Group Bruce Nazarian CEO NAB Show News April 22, 4pm
Digital Rapids Mike Nann Director of Marketing NAB Show News April 21, 4pm
Disney/ABC Cable TV Blair Pettyjohn NAB Show News April 21, 4pm
Down and Dirty DV Anthony Artis NAB Show News April 22, 1pm
DV Australia Che Baker Senior Producer NAB Show News April 18, 12pm
Dynamic Digital Depth Chris Yewdall President and CEO NAB Show News April 19, 3pm
Estrada Media Frank Estrada NAB Show News April 23, 2pm
EZQuest Ebrahim Zmehrir CEO NAB Show News April 21, 12pm
Facilis Technology James McKenna NAB Show News April 22, 10am
Fallout Shelter Productions Shane Tilton Head Guru NAB Show News April 21, 10am
Fisher Creative Group Jeffrey Fisher NAB Show News April 20, 3pm
Flashpoint Academy Laurie Scheer NAB Show News April 23, 1pm
Fletcher Camera Thomas Fletcher Vice President NAB Show News April 20, 9am
Focal Press Christine Veroulais Senior Marketing Manager NAB Show News April 18, 2pm
Focus Enhancements Robert Caldeira Director of Sales NAB Show News April 20, 1pm
Freelance Editor David Helfand Freelance Editor NAB Show News April 21, 1pm
Freeman Wade Hamilton Project Manager NAB Show News April 20, 10am
Frezzi Energy Systems Ed Kuhn NAB Show News April 22, 3pm
Fujifilm Dave Waddell NAB Show News April 23, 10am
Future Media Concepts Ben Kozuch President, Co-founder NAB Show News April 18, 2pm
Future Media Concepts Alex Kabostian NAB Show News April 19, 1pm
Future Media Concepts Jeff Greenberg Principal Instructor NAB Show News April 19, 3pm
Gee Three Bruce Gee President NAB Show News April 22, 10am
Gray Matter Entertainment David Bigelow Principal NAB Show News April 18, 2pm
Harris Corporation David Cohen NAB Show News April 23, 1pm
iBiquity Digital Corporation Scott Stull Vice President NAB Show News April 20, 4pm
Imagine Products Christa Montgomery NAB Show News April 21, 11am
Intelligent Assistance Philip Hodgetts NAB Show News April 23, 2pm
Intelligent Assistance Philip Hodgetts NAB Show News April 23, 9am
Intelligent Assistance Philip Hodgetts NAB Show News April 20, 11am
Intelligent Assistance Philip Hodgetts NAB Show News April 21, 12pm
Intelligent Assistance Philip Hodgetts NAB Show News April 21, 2pm
Intelligent Assistance Philip Hodgetts NAB Show News April 22, 4pm
Interactive Publishing, Inc. Victor Milt Director NAB Show News April 20, 2pm
Internetjock.com Bob Ancheta NAB Show News April 22, 10am
In-Three, Inc David Seigle President NAB Show News April 20, 10am
IPTV Monika Gadhammar Marketing Group Chair NAB Show News April 19, 3pm
JMR Technologies Miguel Saldate IT Manager NAB Show News April 21, 4pm
JVC David Walton NAB Show News April 23, 10am
JW Tel-tronics, Inc Aaron Gates Broadcast Systems Installation Manager NAB Show News April 21, 10am
Logitek Tag Borland President NAB Show News April 23, 12pm
Lowel-Light Duane Sherwood NAB Show News April 22, 1pm
Maddswede.com Ulf Soderqvist Director of Photography NAB Show News April 20, 10am
Matrox Wayne Andrews NAB Show News April 23, 1pm
MediaMax Online John Libby President NAB Show News April 23, 12pm
Megatrax Ileana Landon Division Manager NAB Show News April 22, 9am
Microsoft Silverlight Jon Rooney Senior Project Manager NAB Show News April 22, 9am
Miller Camera Support Gus Harilaou NAB Show News April 23, 9am
MobiClip Nancy Allen Managing Director NAB Show News April 23, 12pm
NAB Dennis Wharton Executive VP Media Relations NAB Show News April 18, 1pm
NAB Chris Brown NAB Show News April 19, 1pm
NAB Jessica Sheridan NAB Show News April 20, 11am
NAB Awards Ceremony Kelsey Grammer NAB Show News April 21, 1pm
NAB Event Bob Newhart NAB Show News April 21, 1pm
NAB Supermeet Mike Horton NAB Show News April 20, 2pm
Nebtek Gaylen Nebeker Owner NAB Show News April 23, 11am
Never.no Lars Lauritzsen CEO NAB Show News April 23, 12pm
NHB Studios Tobias Horvath NAB Show News April 20, 9am
Panasonic Eisuke Tsuyuzaki Vice President NAB Show News April 20, 1pm
Panasonic Joe Facchini NAB Show News April 22, 12pm
PBS Andy Butler Senior Director NAB Show News April 18, 3pm
Pictron Darwin Kuan NAB Show News April 22, 10am
Pixel Corps Alex Lindsay NAB Show News April 19, 11am
Pixel Tools Mark Conover Chief Technical Officer NAB Show News April 22, 9am
Plural Eyes Bruce Sharpe CEO NAB Show News April 20, 4pm
PortalVideo Len Sitomer President and CEO NAB Show News April 22, 11am
Post Office Video Inc. Chris Paul NAB Show News April 18, 12pm
Prepost Hector Berrebi Consultant NAB Show News April 19, 1pm
Primera Technology, Inc. Kellie Garber PR Specialist NAB Show News April 21, 4pm
RED Digital Media Ted Schilowitz Leader of the Rebellion NAB Show News April 20, 9am
Rivergate Software Larry Applegate NAB Show News April 22, 4pm
Shapiro Video and Multimedia Abba Shapiro Master Apple Trainer NAB Show News April 19, 1pm
Smartsound Brian Dickman NAB Show News April 22, 10am
SnapStream Media Mark Brooks Director of Sales NAB Show News April 23, 2pm
Snell Paul Harding Senior Design Engineer NAB Show News April 23, 1pm
Sony Electonics Juan Martinez Senior Product Manager NAB Show News April 21, 4pm
SteadyCam Garrett Brown NAB Show News April 21, 3pm
Sundance Media Group, VASST Douglas Spotted Eagle NAB Show News April 18, 1pm
Team People Rachel Kennedy NAB Show News April 22, 1pm
Technocrane Joe Pop NAB Show News April 23, 10am
Tecnec Distributing Dan Coscarella NAB Show News April 22, 3pm
Tiffen Hilary Araujo NAB Show News April 22, 2pm
Trioviz Jerome Testut Vice President NAB Show News April 18, 3pm
TVU Networks Mika Saitoh Vice President NAB Show News April 23, 9am
Ultimatte Ron Ungerman Customer Service Manager NAB Show News April 23, 11am
VASST Mannie Frances Managing Director NAB Show News April 19, 11am
VeriCorder Technology, Inc. Gary Symons CEO NAB Show News April 22, 2pm
Video Envoy Joel Mannion CEO NAB Show News April 22, 11am
Vislink Jacqueline Roy Director, Sales Operations NAB Show News April 23, 9am
Visual Departures Allen Green NAB Show News April 23, 12pm
Warner Bros Brad Collier Vice President NAB Show News April 19, 2pm
White Sands Engineering David Lindemeyer Application Sales Engineer NAB Show News April 22, 3pm
Wondertouch Alan Lorence President NAB Show News April 22, 3pm
Writers’ Guild Carol Tenney Writer NAB Show News April 21, 2pm
XOS Technologies Jeff Stromberg Vice President NAB Show News April 20, 2pm
ZapMyTV.com Ash King CTO NAB Show News April 21, 11am
Zeitbyte Marcus Geduld Senior Flash Developer NAB Show News April 20, 10am
Patrick Runyon NAB Show News April 23, 2pm

NAB Show Results

Posted by on May 01, 2009

Just in case you were interested, and because I find this stuff fascinating, I thought I’d share a few numbers with you from our recent work with the Digital Production BuZZ at the 2009 NAB Show.

Our NAB News Brief player was syndicated to 104 websites around the world.

The number of listeners doubled in the week AFTER the show! While the total number of listeners continues to climb, we had close to 100,000 listeners to our hourly NAB News Briefs!

We are absolutely delighted with the results of this – and are looking forward to doing more of these in the future.

To see all our 2009 NAB Show coverage, visit: www.NABShowBuZZ.com.